Dave Mutton – Business Coach – New Youtube Channel Launched

๐ŸŽฅ Exciting News โ€” Iโ€™ve Launched A New YouTube Channel! ๐Ÿš€ After years of coaching business owners, writing ๐—•๐˜‚๐—ถ๐—น๐—ฑ ๐—”๐—ฟ๐—ผ๐˜‚๐—ป๐—ฑ ๐—ง๐—ต๐—ฒ๐—บ, and sharing insights across talks, workshops, and LinkedInโ€ฆ Iโ€™ve decided to start creating even more video content and host it on YouTube ๐Ÿ‘‰ Introducing my new YouTube channel, whereโ€ฆ

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Amazon? We Need to Talk

Amazon , we need to talk. ๐Ÿ“š๐ŸŽง Earlier this year, I published my book in ebook, paperback, and audiobook formats across Amazon Kindle Direct Publishing (KDP) and Amazon’s Audible platform ACX. Over 25 years ago, I worked at Amazon and often described is as a “data rich environment”ย So, naturally, Iโ€ฆ

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๐—ง๐—›๐—˜ ๐—œ๐—ก๐—ฉ๐—œ๐—ฆ๐—œ๐—•๐—Ÿ๐—˜ ๐—ช๐—ข๐—ฅ๐—ž ๐—ง๐—›๐—”๐—ง ๐—›๐—ข๐—Ÿ๐——๐—ฆ ๐—˜๐—ฉ๐—˜๐—ฅ๐—ฌ๐—ง๐—›๐—œ๐—ก๐—š ๐—ง๐—ข๐—š๐—˜๐—ง๐—›๐—˜๐—ฅ IN BUSINESS

What really matters to scale a growing business โ“ In business, we often celebrate what everyone can see: โœจ The visionary founder๐Ÿ“ฃ The bold marketing campaign๐Ÿข The impressive C-suite๐Ÿš€ The headline-grabbing milestones There is a story about the teacher and a chair, she asks the class – what is theโ€ฆ

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The Customer Centricity Maturity Model: Levels of Evolution

This model is featured in my new book: Build Around Them:Unlocking Loyalty, Growth and Trust Through Customer Centricity. For the ease of use of listeners to the upcoming Audiobook, I have recreated the framework here. Build Around Them:Unlocking Loyalty, Growth and Trust Through Customer Centricity. Buy the book to understandโ€ฆ

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Summer Sale – Save 20% off Coaching Plans*

With the right guidance, strategies, and coaching support, your business can thrive and reach new heights. And now, there has never been a better time to act, as I am offering 20% of any of my coaching plans booked in August 2025*. Together, we will develop & deliver on yourโ€ฆ

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New Business Mentor role at Exeter Innovation Accelerator

I am delighted to announce that I have been invited to join the pool of Business Mentors for the Exeter Innovation Accelerator, a remarkable programme offered by the University of Exeter in collaboration with the renowned SETsquared Partnership, recognised as the global leader in university business incubation. The Exeter Innovationโ€ฆ

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Build Around Them – ๐—จ๐—ป๐—น๐—ผ๐—ฐ๐—ธ๐—ถ๐—ป๐—ด ๐—Ÿ๐—ผ๐˜†๐—ฎ๐—น๐˜๐˜†, ๐—š๐—ฟ๐—ผ๐˜„๐˜๐—ต ๐—ฎ๐—ป๐—ฑ ๐—ง๐—ฟ๐˜‚๐˜€๐˜ ๐—ง๐—ต๐—ฟ๐—ผ๐˜‚๐—ด๐—ต ๐—–๐˜‚๐˜€๐˜๐—ผ๐—บ๐—ฒ๐—ฟ ๐—–๐—ฒ๐—ป๐˜๐—ฟ๐—ถ๐—ฐ๐—ถ๐˜๐˜†”

Build Around Them: Unlocking Loyalty, Growth and Trust Through Customer Centricity is your go-to manual for transforming the way you do business and building lasting loyalty. Written for any business owner or leader hungry for growth, this hands-on guide dives deep into the essential principles of customer centricity, drawing on years of coaching entrepreneurs and leaders and valuable insights from leading brands. This book gives you the practical tools to: โ€ข Understand what your customers really want, beyond just demographics. โ€ข Embed customer focus into your team and culture, making it "how you do things." โ€ข Design seamless experiences that build loyalty and drive powerful referrals. โ€ข Turn everyday customer feedback into tangible business improvements. โ€ข Align your internal structure for sustainable, customer-led growth. โ€ข Master the 7 crucial factors for overall business success, ensuring your customer-centric efforts drive profitability and resilience. Packed with practical tips, real-world examples, and actionable checklists at the end of every chapter, Build Around Them helps you put customer centricity into action โ€” without jargon or fluff.

The newly launched book, “Build Around Them: Unlocking Loyalty, Growth and Trust Through Customer Centricity,” offers a practical guide for business leaders to prioritize customer needs. It provides strategies to cultivate a customer-centric culture, leverage AI for personalization, and ultimately foster loyalty and business success in a competitive market.

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Google Analytics 4 โ€“ Act Now to Upgrade

Google Analytics 4 - Act Now to Upgrade

Google Analytics 4 launched in October 2020 and you need to act now to upgrade your website and/or app analytics. Why do you need to act now?ย  Well GA 4 use a totally new data tracking methodology, and is not built upon the current Universal Analytics.ย  It is so differentโ€ฆ

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The Art of Good Communication – Visualisation

The Art of Good Communication - Visualisation - Linkedin Article - Dave Mutton Consulting

This article are my thoughts on the Art of Good Communication – Visualisation. I was on a webinar recently that focussed on helping businesses develop and grow.ย  A key message delivered by all the speakers was that success rarely happens by accident and is driven by the people in chargeโ€ฆ

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Congratulations – Genius in 21 Days

Dave Mutton Consulting Thank You Genius in 21 Days

Congratulations – Genius in 21 Days It’s always a pleasure to see clients doing well and this is a special client for me, as it is the only one that is a crossover between my consulting business and my small side business – Dave Mutton Photography. I have been workingโ€ฆ

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